back to : Design Description:New Product DevelopmentThe precise value of 'design' is notoriously difficult to pin down, yet it is unquestionable that skilled design thinking can be hugely beneficial in many areas of business innovation. Acknowledgement of this at the largest of global companies - fmcg giant Unilever - has been achieved by Seymourpowell founding partner Richard Seymour.http://www.seymourpowell.com/casestudies/view/26 |